Gender and task effects of human – machine communication on trusting a Korean intelligent virtual assistant.

This study investigated the impact of task types (functional vs. social) and the gendered voices (female vs. male) of Siri, an intelligent virtual assistant (IVA), on social presence and trust perceptions toward the IVA. In an online experiment involving 172 participants, individuals were randomly a...

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Detalles Bibliográficos
Publicado en:Behaviour & Information Technology Vol. 43; no. 16; pp. 4172 - 4192
Autores principales: Lee, Sun Kyong, Park, Hyunjin, Kim, Seo Young
Formato: research tables/charts randomized controlled trial Journal Article
Publicado: Taylor & Francis Ltd Dec2024
Acceso en línea:Ver este registro en EBSCOhost