| Sumario: | The article discusses the concept of localization in translation, which involves adapting products linguistically, technically, and culturally for specific target locales. It highlights the evolution of localization driven by US-based software companies and its expansion to various digital content like video games and apps. The book provides an extensive overview of localization's theoretical and practical dimensions, aimed at translation specialists, educators, students in translation studies, and researchers in digital humanities. It emphasizes the importance of understanding cultural adaptation, user-centric concerns, and the impact of emerging technologies on the localization process.
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