Game Changer.

The article discusses how architectural firms are increasingly utilizing video game engines, specifically Unreal Engine and Unity, to enhance project visualization and management. These engines allow architects to create interactive digital environments that facilitate better engagement with clients...

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Detalles Bibliográficos
Publicado en:Architectural Record Vol. 213; no. 6; pp. 151 - 153
Autor principal: Marani, Matthew
Formato: Artículo
Publicado: BNP Media Jun2025
Materias:
Acceso en línea:Ver este registro en EBSCOhost
Descripción
Sumario:The article discusses how architectural firms are increasingly utilizing video game engines, specifically Unreal Engine and Unity, to enhance project visualization and management. These engines allow architects to create interactive digital environments that facilitate better engagement with clients and stakeholders, streamline data visualization, and improve collaboration among project teams. Notable examples include the global firm Populous using Unreal Engine for the Kai Tak Sports Park in Hong Kong, and Revizto employing Unity to aggregate data for construction projects. The integration of these technologies is seen as a transformative step in the architectural profession, promising new methods of design and project execution.