Delicate Hands, Tender Voices, Slender Bodies: Articulating Female Labor through Beauty and Care in the 1960s Taehan News Newsreel.

The article focuses on the portrayal of female labor and femininity in the South Korean newsreel Taehan News during the early Park Chung Hee regime (1961–1979). It analyzes how the state utilized this media to construct a vision of women's roles through categories such as "servicewomen," "wise mothe...

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Published in:Korean Studies Vol. 49; pp. 122 - 165
Main Author: Cho, Monica W.
Format: Article
Published: University of Hawai'i 2025
Subjects:
Online Access:View this record in EBSCOhost
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        atl: Delicate Hands, Tender Voices, Slender Bodies: Articulating Female Labor through Beauty and Care in the 1960s Taehan News Newsreel.
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        au: Cho, Monica W.
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        Sexual division of labor
        Gender role
        Sino-Japanese War, 1937-1945
        Women military personnel
        Beauty pageant contestants
        Local culture
        Gossip
        Misogyny
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          Sexual division of labor
          Gender role
          Sino-Japanese War, 1937-1945
          Women military personnel
          Beauty pageant contestants
          Local culture
          Gossip
          Misogyny
      keyword:
        1960s Taehan News
        beauty
        care
        female labor
        hegemonic masculinity
        modernization
      ab: The article focuses on the portrayal of female labor and femininity in the South Korean newsreel Taehan News during the early Park Chung Hee regime (1961–1979). It analyzes how the state utilized this media to construct a vision of women's roles through categories such as "servicewomen," "wise mothers, good wives," "beauty queens," and "working hands," emphasizing the rhetoric of beauty and care. The article argues that while female labor was essential for national modernization, it was simultaneously marginalized and framed as secondary, reinforcing traditional gender ideologies and hegemonic masculinity. The analysis highlights the contradictions in how women's contributions were recognized yet devalued, reflecting broader societal dynamics in 1960s Korea.
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    language: English
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