Testing the influence of nutrient content claims and a health warning label on consumer perceptions of ready-to-drink alcoholic beverages: an online randomized experiment.

Aims To investigate the influence of health-oriented nutrient content claims (NCC; e.g. 140 calories) and a health warning label (HWL) depicting cancer risks on consumer product perceptions of ready-to-drink (RTD) alcoholic beverages, including potential differences in subgroups. Methods An online w...

Descripción completa

Detalles Bibliográficos
Publicado en:Alcohol & Alcoholism Vol. 60; no. 5; pp. 1 - 10
Autores principales: Forbes, Samantha M, Vanderlee, Lana, Hobin, Erin
Formato: pictorial research tables/charts randomized controlled trial Journal Article
Publicado: Oxford University Press / USA Sep2025
Acceso en línea:Ver este registro en EBSCOhost