An Application of Behavioral Science to Improve Bicycle Safety: An Innovative Behavioral Prompting Technique.

From a behavioral community perspective, cyclists' decisions to wear helmets reflect social and cognitive biases rather than purely rational risk assessment. Despite awareness of helmet safety benefits, many cyclists, particularly students, forget helmets due to perceived inconvenience and an undere...

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Detalles Bibliográficos

Publicado en:	Behavior & Social Issues Vol. 34; no. 2; pp. 261 - 271
Autores principales:	Gläser, Carolin, Bördlein, Christoph
Formato:	Artículo
Publicado:	Springer Nature Dec2025
Materias:	Behavioral sciences Social norms Community-based programs Cycling safety Cognitive bias Nudge theory Bicycle helmets Scientific method
Acceso en línea:	Ver este registro en EBSCOhost