ENHANCING PRODUCTION STANDARDS, PRODUCT INNOVATION, AND MARKET COMPETITIVENESS OF SOLAR-DRIED FISH RINGS USING A DESIGN THINKING APPROACH: A CASE STUDY OF COMMUNITY-BASED ENTERPRISES IN SIRINDHORN DISTRICT, UBON RATCHATHANI PROVINCE, THAILAND.

This study explores exciting strategies to boost the production and commercial potential of solar-dried fish rings, crafted by community-based enterprises (CBEs) in the vibrant Sirindhorn District of Ubon Ratchathani, Thailand. By utilizing a Design Thinking framework, it actively engaged stakeholde...

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Detalles Bibliográficos

Publicado en:	Scientific Culture Vol. 11; no. 3, Part 2; pp. 702 - 725
Autores principales:	Boonthawee, Kittawat, Wanna, Ananya, Nanta, Sukanlaya, Chotivanich, Piyakanit, Suntramethakul, Anan, Kruasom, Taisith
Formato:	Artículo
Publicado:	University of the Aegean 2025
Materias:	Production standards Design thinking Packaging recycling Economic competition Internet marketing Fishery products New product development Rural industries Thailand
Acceso en línea:	Ver este registro en EBSCOhost