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BARTLEBY: Stop optimising. Start pronking.

The article explains the importance of optimisation and the human equivalents of pronking to addressing workplace inefficiency. It cites examples of pronking that include sending a quick text or email, or using an employee-engagement platform to send an industrialised message of appreciation, multit...

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Published in:Economist Vol. 458; no. 9487; p. 64
Format: Article
Published: Economist Newspaper Limited 2/21/2026
Subjects:
Human behavior
Artificial intelligence
Optimization algorithms
Teleconferencing
Job involvement
Employee recruitment
Computer multitasking
Online Access:View this record in EBSCOhost

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