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ARMAGEDDON ON MY SLEEVE.

The article examines the cultural and media dynamics surrounding AI wearable technology advertising, focusing on the 2025 Friend.com campaign in New York City and its historical parallel in the 1980s Winkie "Computer Friend Chip" promoted by entrepreneur Lawrence Lin (aka Dr. Winkie). Both campaigns...

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Published in:Artforum International Vol. 64; no. 10; pp. 136 - 143
Main Author: ODDEN, JONATHAN
Format: Article
Published: Artforum International Corporation Summer2026
Subjects:
Wearable technology
Advertising campaigns
Mass media influence
Cross-cultural studies
Publicity
Electronic surveillance
Critical analysis
New York (N.Y.)
Online Access:View this record in EBSCOhost

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