Evidence of balance theory as a predictive framework for character interdependence.

Across three studies, we examined how balance theory can be used to predict interdependent character evaluations. Leveraging the propositions of balance theory as suggested by Grizzard, Francemone et al. (2020), our findings demonstrate that moral information about a single character biases percepti...

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Detalles Bibliográficos
Publicado en:Journal of Communication Vol. 76; no. 3; pp. 248 - 260
Autores principales: Francemone, C Joseph, Grizzard, Matthew
Formato: Artículo
Publicado: Oxford University Press / USA Jun2026
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Acceso en línea:Ver este registro en EBSCOhost