Gendered Spectatorship, Jewish Women and Psychological Advertising in Weimar Germany.
While approaches to advertising had been evolving since the mid‐nineteenth century, Germany in the 1920s saw an increase in the conceptualization of the consumer as a subject who could be both anticipated as a type and addressed as an individual. Weimar Berlin was the site of crystallization for a g...
| Publicado en: | Women's History Review Vol. 15; no. 4; pp. 625 - 637 |
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| Formato: | Artículo |
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Taylor & Francis Ltd
Sep2006
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| Acceso en línea: | Ver este registro en EBSCOhost |