Publishers call for BA digital action.

The article reports on the reaction of publishers to a report on digitisation published by the Booksellers Association (BA). The report, titled "Embracing the Digital Age," offers suggestions including the formation of a cross-industry study group, agreement on universal digital marketing and conten...

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Detalles Bibliográficos
Publicado en:Bookseller no. 5310; p. 8
Formato: Artículo
Publicado: Bookseller Media Ltd 12/7/2007
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        atl: Publishers call for BA digital action.
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        Digital media
        Electronic publishing
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        Publishing
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          Digital media
          Electronic publishing
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      ab: The article reports on the reaction of publishers to a report on digitisation published by the Booksellers Association (BA). The report, titled "Embracing the Digital Age," offers suggestions including the formation of a cross-industry study group, agreement on universal digital marketing and content standards, and a conference focused on digital issues. Representatives from the publishing industry commented that the industry needs to consult further and take action on the issue of digitisation.
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