Reputation Management and Family Business
Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputation, which, due to its complex nature and multidimensional character, is a serious and difficult challenge.The author develops a strategic mo...
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| Formato: | Libro |
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Routledge
2022
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2957978&site=ehost-live header: @attributes: shortDbName: nlebk uiTerm: 2957978 longDbName: eBook Collection (EBSCOhost) uiTag: AN controlInfo: bkinfo: btl: Reputation Management and Family Business aug: au: Zdzisława Dacko-Pikiewicz sertl: Routledge Studies in Management, Organizations and Society isbn: 9781032127767 9781032127798 9781000509472 9781000509502 9781003226215 imageinfo: pubinfo: dt: @attributes: year: 2022 month: 01 day: 01 dtAvail: @attributes: year: 2022 month: 01 day: 13 pub: Routledge pubContract: Taylor & Francis (Unlimited) place: New York, NY price: 0.01 limitsGroup: maxCheckoutDays: 1500 copyPages: -1 pda: N printPagesOffline: 60 printPagesOnline: 60 previewPages: 10000 prePubGroup: dewey: @attributes: class: 338.7 item: 338 .7 lc: @attributes: class: HD62.25 item: HD 62 .25 artinfo: ui: 2957978 1260167733 formats: fmt: – @attributes: type: EB doid: NL$2957978$PDF caption: PDF download: Y – @attributes: type: EK doid: NL$2957978$EPUB caption: EPUB download: Y tig: atl: Reputation Management and Family Business ptl: Reputation Management and Family Business aug: au: Zdzisława Dacko-Pikiewicz su: Family-owned business enterprises--Management Reputation sug: subj: BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / General BUSINESS & ECONOMICS / Entrepreneurship BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / Leadership Family-owned business enterprises--Management Reputation ab: Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputation, which, due to its complex nature and multidimensional character, is a serious and difficult challenge.The author develops a strategic model for family business reputation management. The book presents the review, systematization and synthesis of views on the notion of reputation and its role in building company value, the determinants of reputation; the identification of the characteristics and distinguishing factors of family businesses, areas of reputation building and resources involved in family business reputation building processes; and the description of determinants, components and processes in the field of corporate reputation management, and the identification of key links between them. It also identifies the key elements of the concept of family business reputation management and the relationship between them and practical recommendations for the use of reputation management concepts in improving the functioning of family businesses.The developed model can undoubtedly be seen as a pioneering contribution to research into the competitiveness of enterprises. The book will therefore be useful to researchers, students and managers who are interested in decision-making in family businesses, entrepreneurship and small business management, and leadership studies. pubtype: eBook doctype: Book ougenre: Book language: English copyright: @attributes: flag: N copyrightText: holdings: @attributes: islocal: N |
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