EMarketing: The Essential Guide to Marketing in a Digital World

eMarketing: The Essential Guide to Marketing in a Digital World is aligned with the latest trends and developments in evolved marketing structures. Edition 7 features updated statistics and new case studies. The structure of the textbook explores why customers and data have become so essential to ma...

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Bibliographic Details
Main Author: Red & Yellow Creative School of Business
Format: Book
Published: Red & Yellow Creative School of Business 2022
Subjects:
Online Access:View this record in EBSCOhost