THEY LIKED IKE: PRO-EISENHOWER PUBLISHERS AND HIS DECISION TO RUN FOR PRESIDENT.

Presents a study which examined the factors that helped persuade Dwight D. Eisenhower, general of the United States (U.S.) Army, to run for president in U.S. in 1952. Personal background; Analysis on the encouragement, advice and information from publishers and reporters; Discussion on why publishe...

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Detalles Bibliográficos
Publicado en:	Journalism & Mass Communication Quarterly Vol. 77; no. 2; pp. 393 - 405
Autor principal:	Daniel, Douglass K.
Formato:	Artículo
Publicado:	Sage Publications Inc. Summer2000
Materias:	Eisenhower, Dwight D. (Dwight David), 1890-1969 United States presidential election, 1952 Political advertising Political campaigns United States
Acceso en línea:	Ver este registro en EBSCOhost

Descripción
Sumario:	Presents a study which examined the factors that helped persuade Dwight D. Eisenhower, general of the United States (U.S.) Army, to run for president in U.S. in 1952. Personal background; Analysis on the encouragement, advice and information from publishers and reporters; Discussion on why publishers and reporters supported Eisenhower.