The Zagat Effect.

Comments on the self-published survey of local establishments around the world by Tim and Nina Zagat. Features of the survey; Impact of the survey to restaurants and other establishments; Areas of the survey which are unnecessary or not effectively represented; Suggestions for further development o...

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Bibliographic Details
Published in:Commentary Vol. 110; no. 4; pp. 47 - 51
Main Author: Shaw, Steven A.
Format: Article
Published: Commentary, Inc. Nov2000
Subjects:
Online Access:View this record in EBSCOhost
Description
Summary:Comments on the self-published survey of local establishments around the world by Tim and Nina Zagat. Features of the survey; Impact of the survey to restaurants and other establishments; Areas of the survey which are unnecessary or not effectively represented; Suggestions for further development of survey presentation.