When Words Collide Online: How Writing Style and Video Intensity Affect Cognitive Processing of Online News.

This experiment explored how the writing style of online news, defined as inverted pyramid versus narrative, affects the cognitive processing of accompanying video clips. Forty seven participants read 4 online news stories and viewed the accompanying video clips. Results suggested that reading inver...

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Detalles Bibliográficos

Publicado en:	Journal of Broadcasting & Electronic Media Vol. 53; no. 4; pp. 532 - 547
Autores principales:	Wise, Kevin, Bolls, Paul, Myers, Justin, Sternadori, Miglena
Formato:	Artículo
Publicado:	Broadcast Education Association Oct2009
Materias:	Online journalism Journalism writing Journalistic editing Cognition research Streaming video & television Videos Mass media audiences Mass media research Psychology
Acceso en línea:	Ver este registro en EBSCOhost