To The Editor.
In a letter to the editor, the writer comments on an article by Jack Rosenberry that appeared in Journalism & Mass Communication, summer 2005. In his article, Rosenberry discussed the effect of content mix on circulation penetration in the U.S., concluding that content did not have a significant e...
| Publicado en: | Journalism & Mass Communication Quarterly Vol. 82; no. 3; pp. 769 - 773 |
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| Formato: | Artículo |
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Association for Education in Journalism & Mass Communication
Autumn2005
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=507834128&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 507834128 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 10776990 JMY jtl: Journalism & Mass Communication Quarterly issn: 10776990 maglogo: N pubinfo: dt: Autumn2005 vid: 82 iid: 3 pid: 569 pub: Association for Education in Journalism & Mass Communication artinfo: ui: 507834128 ppf: 769 ppct: 4 formats: fmt: – @attributes: type: T – @attributes: type: P size: 278KB tig: atl: To The Editor. aug: au: Lacy, Stephen su: Newspaper circulation Newspaper publishing United States sug: subj: United States Newspaper circulation Newspaper publishing ab: In a letter to the editor, the writer comments on an article by Jack Rosenberry that appeared in Journalism & Mass Communication, summer 2005. In his article, Rosenberry discussed the effect of content mix on circulation penetration in the U.S., concluding that content did not have a significant effect on circulation variance after controlling for the influence of market characteristics. The writer offers an alternative interpretation of Rosenberry's findings based on an examination of the article's framework, measurement, and method. The writer suggests that this alternative interpretation may help explain why Rosenberry's findings are inconsistent with previous research. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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