What If a Web Site Can Talk? Exploring the Persuasive Effects of Web-Based Anthropomorphic Agents.
| Publicado en: | Journalism & Mass Communication Quarterly Vol. 83; no. 3; pp. 615 - 632 |
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| Autores principales: | , , |
| Formato: | Artículo |
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Association for Education in Journalism & Mass Communication
Autumn2006
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
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