Increased Circulation Follows Investments in Newsroom.
A study was conducted to investigate the relationship between content and circulation and to determine whether quality improvements affect circulation. Data were drawn from 27 daily newspapers deemed by Editor & Publisher magazine to have raised the quality of their content. Findings demonstrated...
| Publicado en: | Newspaper Research Journal Vol. 25; no. 4; pp. 26 - 40 |
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| Autores principales: | , , |
| Formato: | Artículo |
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Newspaper Research Journal
Fall2004
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=507941554&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 507941554 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 07395329 NWP jtl: Newspaper Research Journal issn: 07395329 maglogo: N pubinfo: dt: Fall2004 vid: 25 iid: 4 pid: 1474 pub: Newspaper Research Journal artinfo: ui: 507941554 ppf: 26 ppct: 14 formats: fmt: – @attributes: type: T – @attributes: type: P size: 2.5MB tig: atl: Increased Circulation Follows Investments in Newsroom. aug: au: Cho, Sooyoung Thorson, Esther Lacy, Stephen su: Newspaper circulation American newspapers Newspapers Economics sug: subj: Newspaper circulation American newspapers Newspapers Economics ab: A study was conducted to investigate the relationship between content and circulation and to determine whether quality improvements affect circulation. Data were drawn from 27 daily newspapers deemed by Editor & Publisher magazine to have raised the quality of their content. Findings demonstrated that investments in newspaper quality in general and in newsroom budgets in particular—more staff and more and better local coverage and in-depth reporting—were positively associated with increases in average weekday circulation. It was noted, however, that redesign did not boost circulation. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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