Travel and the other big apple.

The article discusses steps being taken by publishers of travel literature to accommodate demands created by the growing popularity of handheld devices such as the Apple iPad tablet computer and the Apple iPhone. Lonely Planet launched an iPad-specific application called "1,000 Best Experiences," wh...

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Detalles Bibliográficos
Publicado en:Bookseller no. 5441; pp. 9 - 10
Autor principal: Holman, Tom
Formato: Artículo
Publicado: Bookseller Media Ltd 7/16/2010
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        Publishing
        Voyages & travels
        iPads
        Application software
        Lonely Planet Publications Pty. Ltd.
        Rough Guides Ltd.
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          Publishing
          Voyages & travels
          iPads
          Application software
          Lonely Planet Publications Pty. Ltd.
          Rough Guides Ltd.
      ab: The article discusses steps being taken by publishers of travel literature to accommodate demands created by the growing popularity of handheld devices such as the Apple iPad tablet computer and the Apple iPhone. Lonely Planet launched an iPad-specific application called "1,000 Best Experiences," which features landscape photographs and tactile, browsable content. Other companies with iPad applications in development include Rough Guides and DK Eyewitness Travel. The challenge of maintaining print sales is also discussed.
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