Using Sexual Appeals in Advertising to Sell Cosmetic Surgery: A Content Analysis from 1986 to 2007.

This study provides an account of how sexual appeals are used to promote cosmetic surgery. A content analysis of advertisements appearing between 1986 and 2007 in large city magazines reveals that advertisements position surgery as a means of boosting sex-esteem, and enhancing one's sexual attractiv...

Descripción completa

Detalles Bibliográficos

Publicado en:	Sexuality & Culture Vol. 15; no. 1; pp. 41 - 56
Autores principales:	Hennink-Kaminski, Heidi, Reichert, Tom
Formato:	Artículo
Publicado:	Springer Nature Mar2011
Materias:	Plastic surgery Sexual attraction Advertising Marketing strategy Content analysis Nudism Models (Persons)
Acceso en línea:	Ver este registro en EBSCOhost