Click Here, Book Now! Discursive Strategies of Tourism on the Web.

The World Tourism Organization has recently confirmed the tourism industry as one of the fastest growing sectors in international business markets. This rapid growth has resulted in an equally rapid transformation of the communication strategies employed by the tourism industry. The Internet has beg...

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Detalles Bibliográficos
Publicado en:Textus Vol. 25; no. 1; pp. 137 - 157
Autor principal: Maci, Stefania M.
Formato: Artículo
Publicado: Carocci Editore 2012
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Acceso en línea:Ver este registro en EBSCOhost