Dr. Bronner's 'Magic Soaps' Religion: A Tikkun Olam Response to the Holocaust, the Atom Bomb, and the Cold War.

This essay explores the historical and cultural context in which the late Emanuel Bronner began marketing Dr. Bronner's Magic Soaps, a natural brand known for its unusual labels that promote an 'All-One-God-Faith' solution for saving 'spaceship Earth.' An amalgamation of Judaism and American plurali...

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Detalles Bibliográficos
Publicado en:Journal of Religion & Popular Culture Vol. 25; no. 2; pp. 287 - 302
Autor principal: Chapman, Roger
Formato: Artículo
Publicado: University of California Press Summer2013
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Acceso en línea:Ver este registro en EBSCOhost