Administración de marketing: Estrategias y programas.
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| Other Authors: | |
| Format: | Libro |
| Language: | English |
| Published: |
Santafé de Bogotá
McGraw-Hill
1998
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| Edition: | 5a.ed. |
| Subjects: | |
| Online Access: |
| Physical Description: | 576 p. |
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| ISBN: | 9586002454 |