Principios de mercadeo /

Bibliographic Details
Main Author:	Céspedes Sáenz, Alberto (Author)
Format:	Electronic eBook
Language:	Spanish
Published:	Bogotá, D.C. : Ecoe Ediciones, 2010.
Edition:	Quinta edición.
Series:	Colección Ciencias administrativas. Área Mercadeo y ventas
Subjects:	Marketing. Market segmentation. Consumer behavior. Prices. Marketing research. Marketing > Planning.
Online Access:	http://vlex.com/source/38398

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