Direct-to-consumer health genetic testing services: What commercial strategies for which socio-ethical issues?
Online availability of direct-to-consumer health genetic testing services for various diseases and behavioural traits appears to have created a business dynamic since its beginning around the turn of the millennium. What are the marketing strategies implemented by the companies commercialising these...
| Publicado en: | Health Sociology Review Vol. 22; no. 1; pp. 75 - 88 |
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| Autores principales: | , , , , |
| Formato: | research tables/charts Journal Article |
| Publicado: |
Taylor & Francis Ltd
Mar2013
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=104185786&site=ehost-live header: @attributes: shortDbName: ccm uiTerm: 104185786 longDbName: CINAHL Complete uiTag: AN controlInfo: bkinfo: dissinfo: jinfo: jid: 14461242 1H4V jtl: Health Sociology Review issn: 14461242 maglogo: N pubinfo: dt: Mar2013 vid: 22 iid: 1 pid: 377 pub: Taylor & Francis Ltd place: Philadelphia, Pennsylvania artinfo: ui: 104185786 88428743 10.5172/hesr.2013.22.1.75 104185786 ppf: 75 ppct: 13 formats: fmt: @attributes: type: P tig: atl: Direct-to-consumer health genetic testing services: What commercial strategies for which socio-ethical issues? aug: au: Ducournau, Pascal Gourraud, Pierre-Antoine Rial-Sebbag, Emmanuelle Cambon-Thomsen, Anne Bulle, Alexandre affil: Human Sciences Department, Albi University, Albi, France sug: subj: Genetic Screening Ethical Issues Direct Access Marketing Methods Online Services Human Funding Source World Wide Web Evaluation Multimethod Studies Holistic Care Individualized Medicine Attitude to Life Attitude to Risk Disease Susceptibility DNA Analysis Decision Making, Patient Social Identity ab: Online availability of direct-to-consumer health genetic testing services for various diseases and behavioural traits appears to have created a business dynamic since its beginning around the turn of the millennium. What are the marketing strategies implemented by the companies commercialising these tests and the social expectations they feed on? From a quantitative and qualitative analysis of the websites offering such tests for health, it appears that these companies have based their expansion on a triple-branch market: 'healthism', contemporary claims revolving around the individuation of 'biopolitics', and biosocial bonding. Each of these three marketing strategies raises a number of socio-ethical issues that require careful consideration in the face of an unprecedented surge of the genetic testing market. pubtype: Academic Journal doctype: research tables/charts Journal Article ougenre: Article language: English refInfo: holdings: @attributes: islocal: N |
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