Up, up, and away: a bird's-eye view of mission marketing.

A university library deploys multiple communication venues to grab the attention of its diverse audiences.

Detalles Bibliográficos
Publicado en:American Libraries Vol. 41; no. 8; pp. 31 - 34
Autores principales: Dyal DH, Daniel K
Formato: pictorial tables/charts Journal Article
Publicado: American Library Association Aug2010
Acceso en línea:Ver este registro en EBSCOhost