The determinants of product lines.

Abstract: We study product line choice allowing for cost asymmetries but ruling out strategic motivations such as a desire to soften competition. We identify two forces that interact with asymmetric competition to shape equilibrium product lines. Possible outcomes range from head‐to‐head competition...

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Publicado en:	RAND Journal of Economics (Wiley-Blackwell) Vol. 49; no. 3; pp. 541 - 574
Autores principales:	Johnson, Justin P., Myatt, David P.
Formato:	Artículo
Publicado:	Wiley-Blackwell Fall2018
Materias:	Economic competition Economic equilibrium International trade Product lines Product costing Product quality Foreign corporations
Acceso en línea:	Ver este registro en EBSCOhost