Hackings Brand-Equity Nexus.
Cyberattacks can significantly affect brand reputation, but companies can take measures to repair the damage.
| Publicado en: | Computer (00189162) Vol. 51; no. 3; pp. 74 - 78 |
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| Autores principales: | , |
| Formato: | Artículo |
| Publicado: |
IEEE
Mar2018
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
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