Gender portrayals in advertising: stereotypes, inclusive marketing and regulation.

This article evaluates regulatory responses to stereotypical gender portrayals in advertising in the UK before and after the 2019 changes in the Advertising Standards Authority's (ASA) harm and offensiveness framework. It systematises for the first time the ASA's rulings in this territory and brings...

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Detalles Bibliográficos
Publicado en:Journal of Media Law Vol. 12; no. 1; pp. 78 - 116
Autores principales: Antoniou, Alexandros, Akrivos, Dimitris
Formato: Artículo
Publicado: Taylor & Francis Ltd Jul2020
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Acceso en línea:Ver este registro en EBSCOhost