Cognitive and motivational factors driving sharing of internet memes.

As naturally occurring examples of folk culture and creativity, internet memes provide a rich testbed to examine the interrelationships among cognitive and motivational factors that influence their impact. In two studies with participants recruited over the internet, we measured a variety of apprais...

Descripción completa

Detalles Bibliográficos

Publicado en:	Memory & Cognition Vol. 49; no. 5; pp. 863 - 873
Autores principales:	Wong, Emily F., Holyoak, Keith J.
Formato:	Artículo
Publicado:	Springer Nature Jul2021
Materias:	Motivation (Psychology) Internet Social media Practical politics Creative ability Metaphor Structural equation modeling Wit & humor Online social networks Cognitive testing
Acceso en línea:	Ver este registro en EBSCOhost