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Cognitive and motivational factors driving sharing of internet memes.

As naturally occurring examples of folk culture and creativity, internet memes provide a rich testbed to examine the interrelationships among cognitive and motivational factors that influence their impact. In two studies with participants recruited over the internet, we measured a variety of apprais...

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Publicado en:Memory & Cognition Vol. 49; no. 5; pp. 863 - 873
Autores principales: Wong, Emily F., Holyoak, Keith J.
Formato: Artículo
Publicado: Springer Nature Jul2021
Materias:
Motivation (Psychology)
Internet
Social media
Practical politics
Creative ability
Metaphor
Structural equation modeling
Wit & humor
Online social networks
Cognitive testing
Acceso en línea:Ver este registro en EBSCOhost