La publicidad en el punto de venta: influencia en la imagen corporal infantil.

Introduction: In this article we study the representation of children's body at the point of sale of children's fashion shops, with the aim of analyzing the body image projected in these establishments aimed at children as consumers and their parents as buyers. Methodology: Through observation as a...

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Bibliographic Details

Published in:	Revista Latina de Comunicación Social no. 72; pp. 957 - 975
Main Authors:	Jiménez-Marín, Gloria, García Medina, Irene, Bellido-Pérez, Elena
Format:	Article
Published:	Revista Latina de Comunicacion Social 2017
Subjects:	Body image Adult children Eating disorders Child consumers Point-of-sale systems
Online Access:	View this record in EBSCOhost