Cover Image
QR Code

Social class, smartphone advertising exposure, self‐esteem, and materialism: The case of children in Lebanon.

The current compounded economic crisis in Lebanon has increased poverty rates and widened the gap between families of different socioeconomic classes. Little is known about the impact of advertising, particularly smartphone advertising, on the self‐esteem and materialism levels of children in develo...

Full description

Published in:DOMES: Digest of Middle East Studies Vol. 33; no. 3; pp. 282 - 303
Main Author: Sayah, Rita
Format: Article
Published: Wiley-Blackwell Jul2024
Subjects:
Lebanon
Upper class
Social classes
Poverty rate
Financial crises
Self-esteem
Materialism
Developing countries
Smartphones
Online Access:View this record in EBSCOhost

Internet

View this record in EBSCOhost