Personal Branding Strategy in LinkedIn Profile Summary: A Rhetorical Move Analysis.

Today, LinkedIn is a business-focused social media platform widely preferred for professional networking. The discourse produced in a LinkedIn profile summary can significantly enhance one's personal branding. This study examines the personal branding strategies embedded in the move structure of Lin...

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Bibliographic Details

Published in:	k@ta Vol. 26; no. 2; pp. 135 - 149
Main Authors:	Nursani, Asyipa, Hardjanto, Tofan Dwi
Format:	Article
Published:	Petra Christian University, Institute of Research & Community Outreach Dec2024
Subjects:	Self-promotion LinkedIn (Web resource) Educational background
Online Access:	View this record in EBSCOhost