Personal Branding Strategy in LinkedIn Profile Summary: A Rhetorical Move Analysis.

Today, LinkedIn is a business-focused social media platform widely preferred for professional networking. The discourse produced in a LinkedIn profile summary can significantly enhance one's personal branding. This study examines the personal branding strategies embedded in the move structure of Lin...

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Detalles Bibliográficos
Publicado en:k@ta Vol. 26; no. 2; pp. 135 - 149
Autores principales: Nursani, Asyipa, Hardjanto, Tofan Dwi
Formato: Artículo
Publicado: Petra Christian University, Institute of Research & Community Outreach Dec2024
Materias:
Acceso en línea:Ver este registro en EBSCOhost