The Role of Propaganda and Moral Disengagement Within Meat Industry Advertising.
Advertising produced by the meat industry aims to stimulate positive feelings and thoughts about the exploitation of nonhuman animals. Propaganda techniques, such as glittering generalities, euphemism, virtue signaling, framing, and appealing to authority all comprise strategies used by this industr...
| Publicado en: | Journal of Animal Ethics Vol. 15; no. 1; pp. 99 - 115 |
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| Formato: | Artículo |
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University of Illinois Press
Spring2025
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=184018884&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 184018884 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 21565414 BFVH jtl: Journal of Animal Ethics issn: 21565414 maglogo: N pubinfo: dt: Spring2025 vid: 15 iid: 1 pid: 416 pub: University of Illinois Press artinfo: ui: 184018884 10.5406/21601267.15.1.10 ppf: 99 ppct: 16 formats: fmt: – @attributes: type: T – @attributes: type: P size: 137KB tig: atl: The Role of Propaganda and Moral Disengagement Within Meat Industry Advertising. aug: au: Widolf, Helena Ellinor affil: James Cook University, Australia su: Propaganda Moral disengagement Advertising Animal rights Meat industry Manipulative behavior Consumer attitudes Food animals sug: subj: Propaganda Moral disengagement Advertising Animal rights Meat industry Manipulative behavior Consumer attitudes Food animals keyword: advertising animal exploitation euphemism marketing meat industry moral disengagement propaganda virtue signaling ab: Advertising produced by the meat industry aims to stimulate positive feelings and thoughts about the exploitation of nonhuman animals. Propaganda techniques, such as glittering generalities, euphemism, virtue signaling, framing, and appealing to authority all comprise strategies used by this industry to convince consumers of the worthiness and appeal of its products. Mechanisms of moral disengagement, such as displacement of responsibility, normalization, and joke-making/humorization have also been detected within almost all varieties of meat industry advertising. Within this milieu, meat industry advocates appear to abandon all concern about marginalizing, disenfranchising, and disparaging animals. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Journal of Animal Ethics is the property of University of Illinois Press and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Journal of Animal Ethics holder: University of Illinois Press dt: @attributes: year: 2025 holdings: @attributes: islocal: N |
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