What constitutes pro-human papillomavirus vaccination videos on social media? Message characteristics, strategies, and theoretical constructs.

Videos are essential for promoting human papillomavirus (HPV) vaccinations across populations because videos encompass multiple message characteristics. To understand the patterns of message characteristics, strategies, and theoretical constructs embedded in videos of different types, we coded and a...

Descripción completa

Detalles Bibliográficos
Publicado en:Health Education Research Vol. 40; no. 4; pp. 1 - 14
Autores principales: Huang, Qian, Harrison, Tyler R, Morgan, Susan E
Formato: research tables/charts Journal Article
Publicado: Oxford University Press / USA Aug2025
Acceso en línea:Ver este registro en EBSCOhost