Adoption and acquisition of mobile radio applications in Indonesia: Strategies and challenges.
In the era of rapid technological advancements and shifting audience behaviours, mobile radio applications have become a vital innovation for broadcasters. However, user adoption remains low. This study conducted qualitative interviews with chief editors and radio directors from major national radio...
| Publicado en: | Radio Journal: International Studies in Broadcast & Audio Media Vol. 24; no. 1; pp. 135 - 157 |
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| Autores principales: | , , , |
| Formato: | Artículo |
| Publicado: |
Intellect Ltd.
Apr2026
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |