Getting the forecast right.

The article reports on the improvements in accuracy of book selling forecasting. Using historical data and trends Nielsen BookScan has given publishers a more accurate record of how many copies are selling. As BookScan's data becomes more sophisticated, forecasting software systems for publishers ar...

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Bibliographic Details
Published in:Bookseller pp. 17 - 19
Main Author: Holman, Tom
Format: Article
Published: Bookseller Media Ltd 2/9/2007 Supplement
Subjects:
Online Access:View this record in EBSCOhost
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        atl: Getting the forecast right.
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        au: Holman, Tom
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        Sales forecasting
        Booksellers & bookselling
        Electronic systems
        Publishing
        Computer software development
        International Business Systems United States Inc.
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        subj:
          Sales forecasting
          Booksellers & bookselling
          Electronic systems
          Publishing
          Computer software development
          International Business Systems United States Inc.
      ab: The article reports on the improvements in accuracy of book selling forecasting. Using historical data and trends Nielsen BookScan has given publishers a more accurate record of how many copies are selling. As BookScan's data becomes more sophisticated, forecasting software systems for publishers are also being improved. International Business Systems (IBS) integrates point-of-sale figures and publishers' records. Data sharing, print-on-demand, and wholesalers are discussed.
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    language: English
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