More shops join PA textbook campaign.

The article reports that Waterstone's has signed up for the Publishers Association's Textbook Action Group's (TAG) second annual Open Books Open Minds campaign. Shops involved in the promotion to drive textbook sales are listed, including Blackwell's, Hammicks, and Foyles. Increased publisher partic...

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Detalles Bibliográficos

Publicado en:	Bookseller no. 5290; p. 5
Formato:	Artículo
Publicado:	Bookseller Media Ltd 7/20/2007
Materias:	Waterstone's Booksellers Ltd. Publishers' Association Textbooks Publishing Students as consumers Blackwell Publishing Inc. Foyle Ltd. Sales promotion
Acceso en línea:	Ver este registro en EBSCOhost