Who Needs a Publisher or a Retailer or a Marketer?

The article discusses the emergence of distribution platforms that enable creators of digital content to transact directly with their audiences. Developers of software for Apple Inc.'s iPhone can sell their wares directly to customers from an Apple Web site and retain a majority of the proceeds. Dev...

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Detalles Bibliográficos
Publicado en:Computer (00189162) Vol. 42; no. 2; pp. 103 - 106
Autor principal: Swain, Chris
Formato: Artículo
Publicado: IEEE Feb2009
Materias:
Acceso en línea:Ver este registro en EBSCOhost