The rhetoric and reality of total quality management.

This article induces a model of the evolving rhetoric and reality of total quality management (TQM) in five organizations to show how institutional forces can distort the technical reality of TQM. Using interviews, organizational documents, and observation, I follow the social construction of TQM i...

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Publicado en:	Administrative Science Quarterly Vol. 43; no. 3; pp. 602 - 637
Autor principal:	Zbaracki, Mark J.
Formato:	Artículo
Publicado:	Administrative Science Quarterly September 1998
Materias:	Total quality management Organizational communication Organizational change Communication in personnel management
Acceso en línea:	Ver este registro en EBSCOhost