Cover Image
QR Code

Empirical analysis of consumer reaction to the virtual reality shopping mall.

The Internet shopping mall has received wide attention from researchers and practitioners due to the fact that it is one of the most killing applications customers can find on the Internet. Though numerous studies have been performed on various issues of the Internet shopping mall, some research iss...

Full description

Published in:Computers in Human Behavior Vol. 24; no. 1; pp. 88 - 105
Main Authors: Lee, Kun Chang, Chung, Namho
Format: Article
Published: Elsevier Science January 2008
Subjects:
Virtual reality
Shopping centers
Customer satisfaction
User interfaces
Online Access:View this record in EBSCOhost

Internet

View this record in EBSCOhost