Design Dialogue: The Visceral Hedonic Rhetoric Framework.
The article discusses the notion of “visceral hedonic rhetoric” in the field of product design. This notion, first presented by the author in a 2011 study, places greater emphasis on the emotional relation of consumers to products. The author draws heavily on psychological studies of emotion, which...
| Publicado en: | Design Issues Vol. 29; no. 2; pp. 82 - 96 |
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| Formato: | Artículo |
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MIT Press
Spring2013
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=86890604&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 86890604 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 07479360 DIU jtl: Design Issues issn: 07479360 maglogo: N pubinfo: dt: Spring2013 vid: 29 iid: 2 pid: 776 pub: MIT Press artinfo: ui: 86890604 10.1162/DESI_a_00211 ppf: 82 ppct: 14 formats: fmt: @attributes: type: P size: 425KB tig: atl: Design Dialogue: The Visceral Hedonic Rhetoric Framework. aug: au: Wrigley, Cara su: Product design Design & psychology Commercial products Consumer behavior Consumption (Economics) & psychology Consumerism sug: subj: Product design Design & psychology Commercial products Consumer behavior Consumption (Economics) & psychology Consumerism ab: The article discusses the notion of “visceral hedonic rhetoric” in the field of product design. This notion, first presented by the author in a 2011 study, places greater emphasis on the emotional relation of consumers to products. The author draws heavily on psychological studies of emotion, which she believes have not been sufficiently utilized to better understand consumer behavior. The author proposes that designers take into account the “visual hedonic rhetoric” which she believes to be an essential component of product design that has not received its due. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Design Issues is the property of MIT Press and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Design Issues holder: MIT Press dt: @attributes: year: 2013 holdings: @attributes: islocal: N |
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