Cut to the quick.

This article reports that both International Business Machines Corp. and Compaq Computer Corp. are planning offensives against the price-cutting raiders who have been taking their market share. They have powerful weapons: manufacturing economies of scale and big, well-trained distribution networks....

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Detalles Bibliográficos
Publicado en:Economist Vol. 322; no. 7751; p. 76
Formato: Artículo
Publicado: Economist Newspaper Limited 3/21/1992
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        atl: Cut to the quick.
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        Computer industry
        International Business Machines Corp.
        Compaq Computer Corp.
        Price cutting
        Price wars
        Diseconomies of scale
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          Computer industry
          International Business Machines Corp.
          Compaq Computer Corp.
          Price cutting
          Price wars
          Diseconomies of scale
      ab: This article reports that both International Business Machines Corp. and Compaq Computer Corp. are planning offensives against the price-cutting raiders who have been taking their market share. They have powerful weapons: manufacturing economies of scale and big, well-trained distribution networks. Firms such as Dell Computer promote and distribute their wares direct to the customer. They also provide direct service, giving technical advice over the telephone and shipping replacement parts by overnight mail.
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