Organics Online: Turning Problems into Selling Points.
This article describes the results of a visual and rhetorical analysis of images on food websites. The images are taken from the homepages of major North American food manufacturers and their organic subsidiaries, and are used to argue that organic food is often marketed in a way that aligns it with...
| Published in: | Theory in Action Vol. 7; no. 4; pp. 107 - 133 |
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| Format: | Article |
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Transformative Studies Institute
Oct2014
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| Online Access: | View this record in EBSCOhost |